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The GSM Performance affiliate programme: our 2025 launch

In January 2025 we launched the GSM Performance affiliate programme through Solid Affiliate. People who already recommend our shop could use their own referral link. Sales attributed to that link could then earn commission under the programme's terms.

The programme could track the recommendations customers already make to friends and club mates, whether the link appeared in a build thread, a video description or a message to another driver.

A packed parcel on the counter of a motorsport parts shop, with shelves of boxed parts and a bucket seat behind
A parcel on a parts shop counter. A general shop scene, not our own showroom.

How a referral works

An affiliate gets an individual referral link to the shop. When someone follows that link and places an eligible order, the programme records the referral and the commission due under its terms. The launch scheme used a percentage of the sale, rather than a fixed reward for sharing a link.

Joining was free at launch, with no stock to hold or orders to handle because we remained responsible for the customer's purchase, fitting questions and delivery.

Check the terms before sharing

Ask us to confirm the current commission rate, qualifying orders and payment arrangements before planning content around the programme.

What Solid Affiliate does

Solid Affiliate is software for running an affiliate programme on a WooCommerce shop. It provides referral-link tracking and an affiliate portal, where participants can see their recorded referrals and commission.

The platform supplies the tracking tools; the shop sets the programme terms. That distinction is useful when checking how a particular order qualifies or when a commission becomes payable. Garreth would want those details clear before anyone starts promoting the scheme.

Who the programme was designed for

The launch invitation was open to people who recommend motorsport equipment. That included club racers and rally crews, build-thread authors, video makers and car clubs. A useful recommendation can come from a small group whose members know the car and trust the person making it.

Garreth's advice is to share the products you have actually used. Explain why you chose them and what they changed in your own car. That gives the next driver something concrete to compare with their own build.

Cameron would keep the car and fitting details alongside a seat recommendation. A seat name alone does not explain which frame, side mounts or runners were used.

Give the reader the product and the fitting context

A direct link helps readers find the exact item you are discussing. For example, the Cobra Nogaro Club Sport seat and a TRS Magnum four-point harness have their own product pages. These are examples of precise product destinations, not a suggested seat-and-harness package for every car.

Include the vehicle model and the actual fitting parts used in your build. Cameron can help check an unfamiliar combination before you tell someone it fits. For a reader who needs a different mounting arrangement, link them to the relevant fitting guide as well as the product.

Use the referral link supplied by the programme when sharing the recommendation, because a normal product link alone should not be assumed to track commission.

Ask us about joining

The launch route was our affiliate portal, with an individual link available once an account had been set up. To ask about joining now, drop us an email or click to open a chat. We can confirm the application route and current terms before you start sharing.

Tell us where you plan to share recommendations and what equipment your audience asks about. Garreth can discuss the programme, while Cameron can help with the seat and fitting questions behind a product recommendation.

Fitting guides to share with a seat recommendation

Check that the vehicle and seat in these current guides match the reader's build before sharing one.

Questions about the affiliate programme

A GSM Performance affiliate programme using Solid Affiliate to track individual referral links and commission on attributed sales.

Yes, joining was free at launch; contact us for the current application route and terms.

The shop sets the programme terms, while Solid Affiliate supplies the tracking and affiliate-management software.

No, we handled the customer order, fitting questions and delivery under the referral scheme.

Contact us through the website for the current application process and referral terms.

Talk to us about your recommendations

Tell Garreth and Cameron about your club, channel or build and the products you would like to share so we can discuss the programme and help your readers find the right equipment.

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